Brands are most effective and notable when they have a unique, consistent and resonating voice that connects with their target audience. This voice is rooted in their implementations across platforms, in their public relations, in the communication with their...
If you aim to grow your brand, having a website is no longer optional in today’s marketplace. And while having a website can put your small business globally on the map, it’s just as vital for those SMBs operating locally. Adweek reports that over 81% of consumers...
1.You should have a Google my business profile Millions of people use Google Search as their first step when looking for goods or services. With a GMB created, you can ensure that they see the correct information. You can make sure that your business is getting a...
You’ve worked hard to establish a thriving and successful brick and mortar (physical) business. But the potential of leveraging online marketing and tactics has you intrigued. As well it should. Over 81% of consumers being their buying research process by conducting a...
Happy Friday! Where did April go? It has just flown by. As the week/month comes to a close, it’s always good to reflect on what you got done and see how far away you are from accomplishing your goals. Which got us thinking — how about we make our April roundup...
When it comes to paid advertising online, you only have two MAJOR options: Facebook Ads and AdWords. Which one is better? There’s no universal answer to that question. The only way to decide which platform is a better fit for you is by defining your needs as clearly...
