Blog
Outsourcing 101: Why You Absolutely Need It In Order to Grow Your Business
Managing a successful business means that you often need to shuffle between tasks to maximize your productivity. However, working to your maximum over a long time can have devastating results not only on your business but on your well-being as well. The reason for...
Why Your Website, Emails, And Social Media Channels Should All Have Call-To-Action
Call-To-Action buttons or CTAs can be found on the majority of today’s websites, email marketing campaigns, even social media pages. The reason that is simple - they work! According to HubSpot, there was a 121% increase in conversion rate in cases where a CTA...
Why Is SEO Still Important?
If you have a business that has an online presence, then you have definitely heard of the term SEO. It stands for Search Engine Optimization - a set of practices that websites are recommended to do in order to rank better in search results on certain keywords. SEO is...
How To Be Social – Using Social Media for Businesses
Social media platforms were initially created so we can keep in touch with our friends. However, soon enough we realized that social media could also be the place where we go for our daily dose of cute cat photos and the place where we can brag to strangers about how...
Blog Now Or Blog Later?
Blogging is a multi-million dollar industry that expands to every industry, each area of life. To put it quite bluntly, if your business does not blog, it doesn’t exist. Blogs are tools that businesses use to increase online exposure and establish and maintain...
15 Tips on how to promote small businesses with Facebook
1. How to Promote Your Facebook Business Page for Free Once you get your Facebook page up and running, the next thing you need to do is to invite friends and family to “Like” the page. Inviting friends and family to like your page is advantageous because...
The Importance of keeping Web and Mobile Sites Optimized
1. Better Search Engine Ranking and Visibility In April of 2015, Google decided to finally put their foot down regarding websites that ignored the needs of mobile users. Websites that met their mobile-friendly design guidelines would get a ranking boost for all mobile...
Startup Tips for Small Business Professionals
Make a business plan Having an idea is one thing, but having a legitimate business plan is another story. A proper business plan gives you a significant advantage. So how do you make a business plan? In simple terms, a business plan is the written description of your...
Small Town Marketing vs Big City Promotions
Marketing in a small town is much different than doing so in a large city. Most marketing advice you’ll find online comes from those living or targeting markets in big cities. As such, their advice doesn’t always translate well for those looking to promote in smaller...
June Roundup: 15 Favorite Social Media Marketing Tips for Your Small Business
1. Most Small Business Marketers Don’t Know if Facebook Efforts Are Working Despite the fact that 92% of small businesses agree that social media is important for their business AND that the majority use Facebook for their social media marketing, most also report that...